In winter, to face the cold, or in summer, when we are more exposed to the sun, there is only one watchword for maintaining beautiful skin: hydration! Although the epidermis naturally protects itself, it sometimes needs a boost to stay perfectly hydrated.

The skin naturally hydrates itself

To remain supple and soft and to protect itself from external aggressors (pollution, wind, sun, stress, temperature fluctuations, etc.), the skin naturally secretes sebum: this is what is known as the hydrolipidic film. Sometimes, when the epidermis is subjected to harsh conditions, this protective barrier may become somewhat compromised. As a result, the skin is no longer able to maintain its level of hydration. It becomes dry, flaky, itchy and dull.

As if that were not enough, the skin naturally loses water every day. This evaporation process, known as transepidermal water loss, helps stabilize the hydration level of the epidermis at around 13%. Below this percentage, the skin is considered dehydrated.

Simple steps to hydrate your skin from within

Adopted on a daily basis, these few simple tips help naturally hydrate the skin.

Drink enough water

To maintain skin hydration, it is essential to drink plenty of water. Healthcare professionals recommend consuming a minimum of 1.5 L of water per day in order to compensate for the natural water losses of the epidermis. Of course, remember to drink more in the event of physical activity or when temperatures are particularly low or high.

Eat water-rich foods

Some fruits are made up mostly of water. This is the case with melon, watermelon and citrus fruits, as well as vegetables such as zucchini, cucumber and tomatoes... Ideally, eat them at every meal so that you can see their benefits for the skin.

Humidify the air

When cold weather sets in, we tend to spend time in overheated environments. Conversely, when temperatures rise, we often turn the air conditioning up to the maximum. In both cases, these bad habits eventually dry out the skin. To help it stay hydrated, you can use an air humidifier at home or at the office. Ideally, the indoor humidity level should be between 40% and 60%.

Hydrated skin: choose the right active ingredients!

To properly hydrate your skin, it is essential to choose skincare products containing targeted active ingredients. Renowned for helping maintain and promote the hydration of the epidermis thanks to their exceptional properties, they become true allies for our skin.

• Hyaluronic acid: capable of retaining up to 1,000 times its weight in water, it intensely hydrates the skin, both on the surface and deep within.

• Shea butter: a natural moisturizing agent, it helps combat skin dryness by creating a protective film. Rich in phytosterols, it soothes and provides relief to dry and devitalized skin.

• Jojoba oil: rich in fatty acids, it promotes skin healing and strengthens the skin’s hydrolipidic film thanks to its composition, which is similar to that of sebum.

• Mont-Blanc Glacier Water: thanks to the minerals and trace elements it contains, this refreshing water restores the skin’s vitality.

Need hydration? Choose targeted skincare!

In addition to hydrating your skin from within, it is essential to apply hydration-boosting skincare products daily. Discover our PATYKA selection.

Hydra-Booster Serum

Highly concentrated, this moisturizing serum quenches the skin’s thirst and replenishes the cells with water. In addition to restoring radiance and vitality to the skin, it helps maintain hydration throughout the day thanks to Hyaluronic Acid and Mont-Blanc Glacier Water.

The beauty ritual: morning and evening, on perfectly cleansed skin, apply a few drops of the product to your face. Smooth the features from the inside out, without forgetting the neck.

Hydra-Soothing Milky Cream

Applied after the serum, this moisturizing cream with Mont-Blanc Glacier Water protects the skin and helps prevent dehydration, leaving it more supple and radiant. Its milky texture is perfectly suited to the needs of normal to combination skin. For even more hydration, try it in its rich texture, which provides greater comfort for very dry and/or dehydrated skin.

The beauty ritual: morning and evening, apply a small amount of cream to the entire face and neck.

Absolute Oil

An SOS treatment formulated with 12 essential and plant oils, it tones, nourishes and restores radiance to the skin. This regenerating serum can be used as an intensive treatment or every day, depending on your skin’s needs.

Throughout the year, always remember to keep your skin well hydrated. In addition to maintaining its softness and velvety feel, you are helping to delay the signs of skin aging. When it comes to hydration, don’t focus solely on your face: also take care of the skin on your body by applying a Moisturizing Body Lotion after showering.